Proofpoint Social Media Compliance

Open your dashboard, choose your industry, and switch on the guardrails in minutes. Proofpoint Social Media Compliance (Social Patrol) lets compliance and marketing teams connect brand and employee accounts, auto-detect risky content, and route items to the right reviewers before or after posting. Start by selecting pre-mapped policy packs aligned to FINRA, FDA, HIPAA, FCA, FTC, SEC, and similar standards. Refine with custom lexicons, disclaimers, and regional rules. Set up approval flows, escalation paths, and response SLAs so flagged posts move from detection to decision quickly, with every action logged for audit.

Day to day, reviewers work from a prioritized queue that clusters issues by risk type—promissory language, missing disclosures, personal data, off-label claims, and more. One click applies an approved disclosure, requests edits from content owners, or escalates to legal. Use role-based views so creators see only what they need, while compliance sees the full picture. Alerts can arrive via email or chat, and weekly summaries highlight repeat risks, top violators, and time-to-resolution. Teams building new campaigns can pre-check copy against policy packs to catch problems early and reduce review cycles.

For records and investigations, connect your existing archive and select which pages, handles, and profiles to capture. Social Patrol ingests posts, comments, messages, images, and metadata, labels them with the right categories, and applies retention schedules you define. Legal can place items on hold, run targeted searches across keywords, accounts, and time ranges, and export case files for regulators or outside counsel. During audits, generate evidence-ready reports that show the original content, review history, and resolution—no manual stitching required.

When scaling to new brands or regions, clone policy sets, localize lexicons, and assign permissions by team, geography, or agency partner. Use dashboards to spot trends—where violations originate, which rules trigger most often, and how quickly issues close—and tune policies without disrupting live workflows. Test changes in a sandbox, then publish updates across channels in one step. The result: faster campaign launches, fewer compliance surprises, and a complete audit trail from creation to archive.